2013年2月19日 星期二

最佳的創業企業特性:老經驗、少自我、有策略

The Best Entrepreneurs Are Older, Have Less Ego
Start up entrepreneurship

創業者需要什麼屬性,使他或她啟動創業蓬勃力量?What attributes does a founder need to make his or her startup thrive?

大量的矽谷的創業神話,頭發燒的年輕的土耳其人如史蒂夫·喬布斯和馬克·扎克伯格(Mark Zuckerberg)傳說中,你必須在你20多歲剛性的心態和沉重的自我。但是,按照啟動創業孵化進行了廣泛的調查他們是離群。There are plenty of myths floating around Silicon Valley, augmented by the legends of hot-headed young Turks such as Steve Jobs or Mark Zuckerberg, that you need to be in your 20s with a rigid mindset and a hefty ego. But they're the outliers, according to an extensive survey conducted by one startup incubator.

在過去的三年裡,創業科技學會了申請人的性格和能力傾向測試。然後,它跟踪的申請人 - 超過15,000名測試者的,因為他們推出初創公司。目標是:那一個性特徵能匹配的收入增長和市場的牽引。For the last three years, the Founder Institute has had its applicants perform a battery of personality and aptitude tests. Then it tracked those applicants — more than 15,000 test-takers as their startups launched. The goal: see if any personality traits could be matched to revenue growth and market traction.

結果呢?正如你可以看到下面的信息圖表,年輕的土耳其人的事情是一個神話。優秀的企業家是誰的工作先在自己的領域,獲得寶貴的真實世界的知識和經驗,為十年或更長時間。 (從谷歌收購的創業傢伙,我們聽到了完全一樣的東西)。The results? As you can see in the infographic below, the young Turk thing is a myth. The best entrepreneurs are ones who work in their field first, gaining valuable real-world knowledge and experience for a decade or more. (We heard exactly the same thing from Google's startup acquisition guy).

Every year of life improves an entrepreneur's chances up until 40, but they don't diminish thereafter. Take heart, grey-haired founders!

其他外賣似乎有點更加明顯:你需要以開放的態度,靈活的,能夠轉動的心跳。您需要同意(有一些更多的證據,2007年的暢銷書“不混蛋的規則。你不需要智商,因為它是傳統的測量,你需要能夠識別模式。Other takeaways seem a little more obvious: you need to be open-minded, flexible, able to pivot in a heartbeat. You need to be agreeable (there's some more proof for that 2007 bestseller The No Asshole Rule. You don't need IQ as it is traditionally measured; you do need the ability to recognize patterns.


And then there's ego. Clearly, entrepreneurs need some to succeed — but only as much as is required to not have your product be steamrollered. Narcissism is a no-no, as is any kind of emotional instability.

創業十大策略
  1. 遠景及理想 Ideation : Vision、pitch an idea for investors ( people、product、process、business model );
  2. Pitching : Think about selling yourself 1st than your product, build the trust; 投出一個值得信任的創業故事
  3. Building a team 好團隊
  4. Getting customers 找到客戶
  5. Online traffic 線上流量
  6. Monetization 將產品及流量產生收入
  7. Business Development 業務發展
  8. Strategy 戰略
  9. Manage a board 管理董事會
  10. Finding balance 尋找收支平衡
創業精神幾大特性:

  • 堅持自已夢想;
  • 持續尋找合作忠誠夥伴,讓自已夢想創作能達到期望之產品或生意;
  • 打破各種社會規則,持續尋找合作夥伴,產生自已產品或生意;

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